Did you know that Facebook has a best practices section?

Constantly, Facebook is updating the “Facebook Media” site with tips, tricks, success stories and best practices. Since many in the Family are starting to use Facebook Live, we feature this fine description of how to use it successfully. Add it to your “best practices” bookmarks/favorites.

In short:

• Alert your audience in advance;
• Make sure of a strong connection;
• Write a compelling description of what you are going to do;
• Directly ask viewers to follow you and receive notifications;
• Always respond to commenters during the Live feed;
• Increase your time “Live” for each successive event;
• Go “Live” often!

Read the whole article here.