Now on Social: It’s About Marketing

Now on Social: It’s About Marketing

Good marketing theory and practice can aid your social media strategy. In “Nonprofit Marketing in 2017: Challenges, Strategies, and Examples,” Ann Gynn lays it out for us. Nonprofits start with a critical ingredient that many B2B (Business to Business) and...
What Makes A Great Video?

What Makes A Great Video?

What makes a great video for web or for Facebook? From the people at Buffer on Medium.com we have some hints from the marketing world. Buffer Intro Video Proof 2 So let’s break it down in our language: Focus on stories, not on convincing anybody. Be simple, and...
My Images Take FOREVER to Load…

My Images Take FOREVER to Load…

Brian Jackson on kinsta.com says, “Trust us, you don’t want Google to hate your website. Fortunately, you can reduce your image’s file sizes to help improve your website’s performance. One problem with formatting them is that modifications often reduce their...
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