”We must go where the youth are.”

What happens when you do? Dominican sister’s web site was being hit thousands of times instead of just a few hundred.
The other night, the ABC News had a minute or so about the Adrain Dominicans who spent $200,000.00 on a TV commercial, hiring a professional person to work with them.

The result? According to the Sister who spoke, they were receiving 100 phone calls a week instead of the normal 4 and their web site was being hit thousands of times instead of just a few hundred. And how many saw the ABC News program?

Nuns Using Ad Campaign to Attract New Sisters

http://abcnews.go.com/sections/wnt/DailyNews/nuns_adcampaign020522.html