The creator of Farmville, Zynga, has raised more than $3.6 million for Haiti. Mark Pincus, Zynga’s founder and CEO, calls this “solidarity not charity.” Zynga describes this approach to giving back in this way: “Solidarity not charity is a culture that is not seeking a handout but instead is seeking a partnership, and a culture that had demonstrated by its past that it is worthy of our respect, of our collaboration and our sustained commitment.”

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