A different kind of systemic change project? Many people have heard of the games FarmVille, Mafia Wars, and Zynga Poker. What many people, gamers and nongamers, might not know is that Zynga gamers have raised nearly $3 million for Haiti since October 2009. But as the graphic shows the folks at Zynga are using the funds [...]
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The creator of Farmville, Zynga, has raised more than $3.6 million for Haiti. Mark Pincus, Zynga’s founder and CEO, calls this “solidarity not charity.” Zynga describes this approach to giving back in this way: “Solidarity not charity is a culture that is not seeking a handout but instead is seeking a partnership, and a culture that had demonstrated by its past that it is worthy of our respect, of our collaboration and our sustained commitment.”
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