Now on Social: It’s About Marketing

Now on Social: It’s About Marketing

Good marketing theory and practice can aid your social media strategy. In “Nonprofit Marketing in 2017: Challenges, Strategies, and Examples,” Ann Gynn lays it out for us. Nonprofits start with a critical ingredient that many B2B (Business to Business) and...
What Makes A Great Video?

What Makes A Great Video?

What makes a great video for web or for Facebook? From the people at Buffer on Medium.com we have some hints from the marketing world. Buffer Intro Video Proof 2 So let’s break it down in our language: Focus on stories, not on convincing anybody. Be simple, and...
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